Insuritas Partner Michigan First Insurance Agency Drives Record $1,000,000 in Net Non-Interest Income

On June 23, 2021

Click HERE to read the case study to get the full details of Michigan First Insurance Agency’s success.

Michigan First Credit Union partnered with Insuritas to launch Michigan First Insurance Agency in 2016, with the aim of being able to offer their members a wide range of affordable insurance products. 

Less than five years after the agency’s inception, there are 4,788 policies in force, with an average of 547 quotes per month and an average of 176 sold policies per month (a 32% quote-to-sales rate). In this relatively short time, Michigan First Insurance Agency has earned over $1,000,000 in net income and generated almost $3,000,000 in gross commissions.

“For the earnings to come in at over $1,000,000, even more than we initially expected, is fantastic,” said Michael Poulos, President and CEO of Michigan First, “but even more important than that is the fact that we’re now able to offer our members the right insurance products at the right time, and for the right price—giving them even more financial security in their futures.”

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