Insuritas to Launch a Member Owned Insurance Agency for Financial Resources FCU (24,000 Members)

On June 19, 2018

Insuritas will launch a member owned full service insurance agency for Financial Resources Federal Credit Union. Jeff Chesky, President and CEO of Insuritas, noted: “The leadership at Financial Resources has recognized that 100% of their members buy auto and home insurance every year, and wanted a full service, multi-product, member owned agency.” Chesky continued, “We will build and launch an agency for Financial Resources with up to 42 Auto and Home insurance carriers, and over 100 carriers featuring nearly every insurance product members need. The agency will be omni-channel, operating on a digital platform with our award winning online agency eco-system.” “We will launch our virtual ‘Insurance Aisle’ inside the credit union, including our award winning E-InsuranceAISLE™, LoanINSURE® and iINSURE Technology℠ platforms, which will provide a powerful lift in recurring, value added, non-cyclical fee income.”

Lena Matthews, CEO of Financial Resources noted, “Launching our member owned insurance agency will allow our members to shop for the auto, home, life and business insurance they need from the Credit Union they trust. By opening our wholly-owned insurance agency, we are able to continue our commitment to servicing our members with all of the financial products they need with a great member experience and an emphasis on price and convenience.” Matthews concluded: “We endeavor to be our members’ trusted, lifelong financial partners, and launching a member owned Insurance Agency will help fulfill our mission.

About Financial Resources Federal Credit Union

Financial Resources Federal Credit Union, formerly the Ethicon Employees Federal Credit Union and the Raritan Federal Credit Union, is a federally chartered credit union that was formed over 100 years ago. The Credit Union offers a variety of financial products and services to its members, and business services for its member companies, organizations, and the communities of Flemington, N.J., and the greater New Brunswick/Somerset, N.J. area. The Credit Union is headquartered in Bridgewater, NJ. U.S. Membership is open to employees, retirees, associates, and their family and household members of almost any company or organization who would like to become a member of Financial Resources Federal Credit Union. Financial Resources has over 24,000 members and total assets of more than $475 million. Please visit


About Insuritas

Insuritas has reengineered insurance distribution in America; simply changing the way insurance works – by building a scalable platform that currently has a comprehensive knowledge of and active engagement with nearly 9 million retail and 1.5 million small business insurance buyers. Insuritas has reengineered insurance by building complex, private labeled insurance agency solutions embedded into the financial services industry, enabling these firms to own a turn-key insurance agency and offer their customers a comprehensive set of insurance & risk management products through a white-labeled, digitally-optimized solution installed, managed, and optimized by Insuritas. Insuritas has built a single fully integrated platform that can connect the over 300M+ insurance buyers in the US and all of their annual insurance needs to insurance carriers in a single, virtual insurance agency eco-system, collapsing the fragmented and antiquated customer acquisition, quoting and policy issuance model and finally replacing it with intelligent insurance. Click for additional information.

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